Why Ireland?
After Scotland, Ireland was an obvious choice for us, fuelled by a desire on both sides to get in touch with our Irish ancestry. My (Helena’s) grandfather grew up near the Giant’s Causeway in Coleraine and my lasting memory of him is always with a glass of Irish whiskey in hand - a fond sensory memory that will always remind me of that side of my family.
Why did you decide to create this whiskey?
When researching each TV series, we spend weeks getting to know as much of the food and drinks culture of our locations that we can and it’s important to us that we allow the adventure to live on well after filming. For that reason, we seek to create a limited edition bottle of something special every time we produce a show, so there’s always a little treat to look forward to later on down the line. It also means you can re-watch the series with a glass in hand - and we all love an immersive experience!
What inspired you to create a wine finished Irish Whiskey?
We loved the idea of creating a wine-finished, Irish whiskey from the off because we’re all about delicious drinks but also, getting friends and viewers to try something they may not have thought about before. The Irish whiskey style is famously easy-drinking with its tendency to be fruity and silky. With the red wine cask finish, we hoped to produce something that would appeal to wine drinkers wanting to try whiskey for the first time as well as seasoned and whiskey lovers.
We’ve been working collectively for nearly thirty years in the wine and spirits industries and have fallen in love with all forms of liquid during that time. We wanted to take a fantastic example of Irish Whiskey and combine it with another world we are so close to: wine.
Where did you source the casks from?
We wanted something bold, beautiful, fruity and iconic; something that definitely had to be ‘Old World’, because that’s where we are from. When James gave us a list of producers we could potentially work with, we saw Clos L’Eglise and jumped at the chance. Why wouldn’t we?
Why did you choose this particular charity, My Black Dog?
Helena’s Reason: Most of us have had some sort of run in with our own mental health, especially with the pressures lockdown laid at our doors. I’ve seen first hand the damage that spirals of self doubt, anxiety and depression can have on individuals, their families and entire friendship circles. I have also, however, seen how quickly getting help can work wonders, thanks to the individuals at charities like My Black Dog. It does not only feel miraculous and surprisingly simple (when you get it right), but immensely life affirming.
Aidy’s Reason: Having grown up with Tourette Syndrome, mental health has always been a topic I've had to become more than comfortable with. 80% of us with TS experience co-occurring conditions like anxiety, depression, ADHD, dyslexia and so on - this can make life turn into quite a steep mountain at times. Charities like My Black Dog reinforce how important mental health is and save lives by getting people the help they need before it's too late.
You can pre-order The Three Drinkers new Irish whiskey here!